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B.Alert Mobile App

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B.Alert is designed to be a crime alerting and informing application for smart phones. This app would replace iPhone’s current Amber Alert system, which often annoys users instead of creating awareness. The app would allow users to personalize the types of crimes they would be notified on, and set the area they would prefer to be notified about. B.Alert would also allow users to check back on the information originally pushed to them, and to see when the crime has been resolved.

Click Here to view the project portfolio

Research

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When breaking the data down, it was found that the younger people are, the less they prefer to know. The older people are, the more they prefer to know.

100% of people with families said they prefer to know about crime.

People new to an area prefer not to know about crime. The more familiar one becomes, the more curious the person is and wants to know.
When breaking the data down, it was found that the more knowledge people have, the more extreme they feel. Those who felt they knew their cities crime history as a 4/5 or 5/5 were the ones who said they felt either very safe, or unsafe.


​Therefore, people with medium knowledge of crime history tend to feel safest.​

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Current methods of learning about criminal activity include televised news, newspaper, word of mouth, community alerts/ emails, internet, online articles, social media and radio.
Efforts need to be made to release information about criminal activity quicker. ​

Personas and User Journeys

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After completing research and interviewing over 100 people, common pain points and goals were pulled out during data analysis.

These points were then categorized into three types of people: Those familiar with the area (William), Those who travel frequently (Olivia) and Those who are new to an area (Mila). After designing each persona in detail, user journeys were created to determine how they might interact with a crime alerting app if they had one. This information helped fuel the site map and final design of the application.
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Site Map and Wireframe Screens

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Initial pages for finding crime. Users can use the map view (left) or the list view (right) to find a crime to learn more details. They can click on one of the red crime circles or choose one from the list.
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Once a crime is chosen, the Crime Detail Information page opens with more information for the user. If they are nearby, or know new information, they should click the “What Do I Do Next?” button to see the screen to the right.
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The app offers a way to view resolved crime and a way to “Flag” crimes for easy access. Crimes can be flagged on the Crime Detail Information screen and viewed by pressing the flag icon in the upper left hand corner of most screens.
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Notification preferences are important to the user. The Settings page (right) can be accessed through the gear icon. The Danger Level page describes the different levels. This can be reached through the ? button next to the danger meter itself.

Mood Board and Style Guide

Mood Board
Style Guide

Final User Interface Screens

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  • Home
  • Projects
    • 2016 >
      • Scream Posters
      • Board Game
      • Fox Stencil
    • 2017 >
      • Pictogram Project
      • B.Alert Mobile App
      • Bodoni
      • Track-It Tray
      • Research Reports
    • 2018 >
      • Motion Design
      • GoFresh Branding
      • Water & Wellbeing
      • Graphic Production
      • Downtown Deals
      • Photography
    • 2019/2020 >
      • Ginger
      • StillWhite Experience
      • BANGS Experience
      • Family Poster Series
  • WORK
    • Freelance >
      • HopeHealth
      • Fox & Fox Law
      • American Dairy
      • Inspire PR Group
      • BOSS Competition
    • PLANIT Studios >
      • PLANIT Studios
      • The View Website
      • DONA
    • Chute Gerdeman >
      • Krispy Kreme
      • Mount Carmel
      • Swenson's
      • HOST
      • Pitch Work
    • Continental Office >
      • DACC Branding
      • Alloy Impact Wall
  • About Me